Retail News
Komal Ahmad

Tommee Tippee Heads To Summit for Growth
As seen on Prolific North. Parenting retailer, Tommee Tippee, has appointed Hull’s Summit to support its “ambitious growth plans.” Summit will be…

SEO Industry Updates: What Did We See in December 2024?
The end of the year brought with it some important Google updates including the December 2024 Broad Core Update and…

What Will 2025 Look Like for Retail and eCommerce?
Say it quietly but I think there will be a return to growth for eCommerce this year. Yes, the UK…

Growing Local Talent: Insights from Our Graduates and Apprentices
Do you think nurturing and supporting the talent of local Hullensians is important? At Summit, we do. And we also…

What is Fake Friday and What Does It Mean For Retailers?
As the holiday season approaches, it’s time for retailers to gear up for one of the busiest shopping periods of…

Google Update Aligns Performance Max and Shopping Campaign Priority
What is the Google update? Google has announced a significant update to its advertising platform that impacts the way Performance…

Tricks and Treats to Survive PPC Horror Stories
Halloween is the perfect time for sharing some hair-raising tales of pay-per-click (PPC) horrors and the solutions that can help…

Meet Our New Digital Marketing Executive
Leaving University and being cast out into the “real world” will always be daunting. Being a fresh graduate myself and…

How to Prepare for Peak in Affiliates
Peak is the key trading period in retail and it continues to be one of the most important times of…