Retail News
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Meet Our New SEO Executive
As a university graduate, one of the biggest worries on my mind was the next stage, starting my career. Will…
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Integrating Web Development with Digital Marketing Strategies
Insights from Summit’s Head of SEO Our Head of SEO, Adam Preston, contributed valuable insights at @The GO! Network’s virtual…
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A Night of Celebration at the Summit Oscars 2024
A few weeks ago, it was one of the best nights of the year again; the Summit Oscars 2024. A…
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Google Announce The Future is AI: What Are The Updates?
At Google Marketing Live 2024, the overarching theme was clear: artificial intelligence (AI) is at the heart of Google’s vision…
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Unleashing the Power of Pmax Campaigns
One of the most transformative tools in our Paid Search arsenal is Performance Max (Pmax). By leveraging the power of…
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Build Your Peak Strategy with Our Demand Gen White Paper
In today’s rapidly evolving retail landscape, staying ahead necessitates innovative approaches and strategic insights. Summit’s latest white paper, “Demand Gen:…
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Third-party Cookies Are Here To Stay
Google has announced a notable change in its strategy regarding third-party cookies, specifically affecting users in the UK. The company…
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Top things to look out for in ecommerce in H2
It’s been a challenging year in eCommerce of that there can be no doubt. Despite Google’s insistence of ‘query growth’,…
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Embracing AI in Content Production – Insights from our Head of SEO
In the latest editorial for the GO! Network, our Head of SEO, Adam Preston, shared his valuable insights on the…